Color

#327dc3

#327dc3
hex#327dc3
rgbrgb(50, 125, 195)
hslhsl(209, 59%, 48%)
oklchoklch(0.577 0.131 249.9)
Closest name: Haddock’s Sweater (#277aba)Relative luminance 0.1929

Colors that go with #327dc3

Charcoal, Crimson and Copper lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#c37832

#32c3c0 · #3235c3

#c3327d · #7dc332

Split-complementary

Open in tool →

#c33235 · #c3c032

#c032c3 · #c37832 · #35c332

Contrast

#327dc3 as textRatioAAAA largeAAAFix
Aaon white
4.32:1failpassfail
  • AA: use #3078bb as the text (4.64:1)
  • AAA: use #255b8e as the text (7.08:1)
  • AA: or shift the background to #0a0a0a (4.58:1)
Aaon black
4.86:1passpassfail
  • AAA: use #5d9bd5 as the text (7.11:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #327dc3 as the background.

Brands using this color

Fonts for this mood

#327dc3 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #327dc3
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #327dc3 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/327dc3-9cacc4-df4e4e-1f212d-e9f1f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md