Color

#308cbb

#308cbb
hex#308cbb
rgbrgb(48, 140, 187)
hslhsl(200, 59%, 46%)
oklchoklch(0.607 0.11 235.4)
Closest name: steelblue (#4682b4)Relative luminance 0.2297

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#bb5e30

#30bba3 · #3047bb

#bb308c · #8cbb30

Split-complementary

Open in tool →

#bb3047 · #bba330

#a330bb · #bb5e30 · #47bb30

Contrast

#308cbb as textRatioAAAA largeAAAFix
Aaon white
3.75:1failpassfail
  • AA: use #2b7da6 as the text (4.58:1)
  • AAA: use #205f7e as the text (7:1)
  • AA: or shift the background to #1c1c1c (4.54:1)
Aaon black
5.59:1passpassfail
  • AAA: use #409fce as the text (7.07:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #308cbb as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#308cbb reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #308cbb
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #308cbb and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/308cbb-9cb2c4-df4e64-1f232d-e9f1f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md