Clean Beauty
Open in tool →Sage and clay on unbleached white — the nothing-to-hide palette for ingredient-led skincare.
Color
#2a3231
#2a3231
hex
#2a3231rgb
rgb(42, 50, 49)hsl
hsl(173, 9%, 18%)oklch
oklch(0.309 0.011 187.4)Closest name: Aztec (#293432)Relative luminance 0.03
Colors that go with #2a3231
Amber, Blue and Blush Pink lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Amber #ffbf00
shippedAmber is paired with #2a3231 in 10 real palettes, including McDonald's's brand system and Beach Hut, as the lead colour.
Blue #0000ff
shipped16 real palettes, including Minecraft's brand system and Headspace's brand system put Blue beside #2a3231, as the accent.
Blush Pink #e8b4b8
shipped5 real palettes, including Rain Garden and Blush put Blush Pink beside #2a3231, as the accent.
Burlywood #deb887
shippedBurlywood is paired with #2a3231 in 5 real palettes, including Polaroid and Chalkboard, as the accent.
Cadet Blue #5f9ea0
shippedDesigners have shipped Cadet Blue with #2a3231: 9 real palettes, including Clean Beauty and Coastal, as the lead colour.
Champagne #f7e7ce
shipped8 real palettes, including Darkroom and Forest Floor put Champagne beside #2a3231, as the surface under it.
Chocolate #d2691e
shippedChocolate shows up next to #2a3231 in 4 real palettes, including Homestead and Wellness, as the accent.
White Smoke #f5f5f5
neutralWhite Smoke is the near-white surface #2a3231 was made for — maximum legibility with no colour cast to argue with.
Real palettes that use #2a3231
Tints & shades
Harmonies
Contrast
| #2a3231 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 13.13:1 | pass | pass | pass | Passes AAA — no fix needed. |
Aaon black | 1.6:1 | fail | fail | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #2a3231 as the background.
Brands using this color
Palettes built around it
Polaroid
Open in tool →Washed coral, faded aqua and a mustard — the 1970s film look, desaturated so it feels found rather than designed.
Rain Garden
Open in tool →Wet-leaf teal and moss with a soft peach — an overcast spring, calmer than the bright version and better for long reading.
Fonts for this mood
#2a3231 reads as muted, dark, luxury. The font library is tagged with the same vocabulary:
mcpConnect your agent — build around #2a3231
live endpointPoint any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
endpoint
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt
›analyze #2a3231 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
tool url
/palettes/new/2a3231-a2bebe-d459a3-1f292d-e9f1ec?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md