Color

#296fd1

#296fd1
hex#296fd1
rgbrgb(41, 111, 209)
hslhsl(215, 67%, 49%)
oklchoklch(0.552 0.167 257.8)
Closest name: God of Rain (#4466cc)Relative luminance 0.1644

Colors that go with #296fd1

Charcoal, Crimson and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#d18b29

#29c3d1 · #3729d1

#d1296f · #6fd129

Split-complementary

Open in tool →

#d13729 · #c3d129

#d129c3 · #d18b29 · #29d137

Contrast

#296fd1 as textRatioAAAA largeAAAFix
Aaon white
4.9:1passpassfail
  • AAA: use #2056a2 as the text (7.21:1)
Aaon black
4.29:1failpassfail
  • AA: use #2e74d6 as the text (4.59:1)
  • AAA: use #6699e1 as the text (7.21:1)
  • AA: or shift the background to #f7f7f7 (4.57:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #296fd1 as the background.

Brands using this color

Fonts for this mood

#296fd1 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #296fd1
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #296fd1 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/296fd1-9ca8c4-df5d4e-201f2d-e9f0f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md