Color

#2929ff

#2929ff
hex#2929ff
rgbrgb(41, 41, 255)
hslhsl(240, 100%, 58%)
oklchoklch(0.483 0.292 268.3)
Closest name: C64 Blue (#003aff)Relative luminance 0.0928

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#ffff29

#2994ff · #9429ff

#ff2929 · #29ff29

Split-complementary

Open in tool →

#ff9429 · #94ff29

#ff2994 · #ffff29 · #29ff94

Contrast

#2929ff as textRatioAAAA largeAAAFix
Aaon white
7.35:1passpasspassPasses AAA — no fix needed.
Aaon black
2.86:1failfailfail
  • AA: use #6161ff as the text (4.66:1)
  • AAA: use #8a8aff as the text (7.16:1)
  • AA: or shift the background to #cccccc (4.58:1)
  • AAA: or shift the background to #fafafa (7.05:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #2929ff as the background.

Brands using this color

Fonts for this mood

#2929ff reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #2929ff
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #2929ff and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/2929ff-a19cc4-df994e-251f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md