Color

#29243d

#29243d
hex#29243d
rgbrgb(41, 36, 61)
hslhsl(252, 26%, 19%)
oklchoklch(0.278 0.046 292.3)
Closest name: Midnight Velvet (#2a2243)Relative luminance 0.0207

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#383d24

#242b3d · #35243d

#3d2924 · #243d29

Split-complementary

Open in tool →

#3d3524 · #2b3d24

#3d242b · #383d24 · #243d35

Contrast

#29243d as textRatioAAAA largeAAAFix
Aaon white
14.85:1passpasspassPasses AAA — no fix needed.
Aaon black
1.41:1failfailfail
  • AA: use #7a6eaa as the text (4.64:1)
  • AAA: use #9b92bf as the text (7.26:1)
  • AA: or shift the background to #8f8f8f (4.59:1)
  • AAA: or shift the background to #b3b3b3 (7.08:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #29243d as the background.

Brands using this color

Fonts for this mood

#29243d reads as cool, muted, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #29243d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #29243d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/29243d-a99cc4-dfb64e-281f2d-e9ecf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md