Color

#243d35

#243d35
hex#243d35
rgbrgb(36, 61, 53)
hslhsl(161, 26%, 19%)
oklchoklch(0.337 0.034 171.9)
Closest name: Botanical Night (#12403c)Relative luminance 0.0397

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#3d242c

#243d28 · #24383d

#35243d · #3d3524

Split-complementary

Open in tool →

#3d2438 · #3d2824

#28243d · #3d242c · #383d24

Contrast

#243d35 as textRatioAAAA largeAAAFix
Aaon white
11.71:1passpasspassPasses AAA — no fix needed.
Aaon black
1.79:1failfailfail
  • AA: use #4b8170 as the text (4.67:1)
  • AAA: use #62a38e as the text (7.15:1)
  • AA: or shift the background to #a1a1a1 (4.53:1)
  • AAA: or shift the background to #c9c9c9 (7.07:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #243d35 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#243d35 reads as muted, dark, luxury. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #243d35
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #243d35 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/243d35-a2beb8-d459bb-1f2c2d-e9f1eb?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md