Color

#2891bd

#2891bd
hex#2891bd
rgbrgb(40, 145, 189)
hslhsl(198, 65%, 45%)
oklchoklch(0.618 0.113 231.2)
Closest name: Blue Ocean (#009dc4)Relative luminance 0.2438

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#bd5528

#28bda0 · #2846bd

#bd2891 · #91bd28

Split-complementary

Open in tool →

#bd2846 · #bda028

#a028bd · #bd5528 · #46bd28

Contrast

#2891bd as textRatioAAAA largeAAAFix
Aaon white
3.57:1failpassfail
  • AA: use #237da4 as the text (4.62:1)
  • AAA: use #1a5d7a as the text (7.26:1)
  • AA: or shift the background to #212121 (4.5:1)
Aaon black
5.88:1passpassfail
  • AAA: use #2da1d2 as the text (7.14:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #2891bd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#2891bd reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #2891bd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #2891bd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/2891bd-9cb3c4-df4e69-1f232d-e9f1f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md