Color
#272ef1
#272ef1rgb(39, 46, 241)hsl(238, 88%, 55%)oklch(0.471 0.274 268.2)Colors that go with #272ef1
Charcoal, Crimson and Cobalt Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the text near-black for #272ef1: softer than #000 and cool enough to feel like part of the same palette.
Crimson #dc143c
triadicshippedCrimson completes a triad with #272ef1 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash.
Cobalt Blue #0047ab
shippedDesigners have shipped Cobalt Blue with #272ef1: 10 real palettes, including Zillow's brand system and Oreo's brand system, as the supporting colour.
Cornflower Blue #6495ed
shippedDesigners have shipped Cornflower Blue with #272ef1: 8 real palettes, including Qualcomm's brand system and Canva's brand system, as the supporting colour.
Denim #1560bd
shippedDesigners have shipped Denim with #272ef1: 6 real palettes, including Pixar's brand system and Activision's brand system, as the supporting colour.
Dodger Blue #1e90ff
shippedDesigners have shipped Dodger Blue with #272ef1: 10 real palettes, including Unity's brand system and Cargo's brand system, as the lead colour.
Firebrick #b22222
shippedDesigners have shipped Firebrick with #272ef1: 4 real palettes, including 3M's brand system and MLB's brand system, as the supporting colour.
Medium Sea Green #3cb371
shippedMedium Sea Green is paired with #272ef1 in 6 real palettes, including Unity's brand system and Spotify's brand system, as the accent.
Real palettes that use #272ef1
Tints & shades
Harmonies
Contrast
| #272ef1 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 7.64:1 | pass | pass | pass | Passes AAA — no fix needed. |
Aaon black | 2.75:1 | fail | fail | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #272ef1 as the background.
Brands using this color
Fonts for this mood
#272ef1 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #272ef1 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/272ef1-9f9cc4-df944e-251f2d-e9edf1?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md