Color

#24537b

#24537b
hex#24537b
rgbrgb(36, 83, 123)
hslhsl(208, 55%, 31%)
oklchoklch(0.429 0.084 247)
Closest name: Assassin (#2d4f83)Relative luminance 0.0799

Colors that go with #24537b

Crimson, Blue and Cadet Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#7b4c24

#247b78 · #24267b

#7b2452 · #527b24

Split-complementary

Open in tool →

#7b2426 · #7b7824

#78247b · #7b4c24 · #267b24

Contrast

#24537b as textRatioAAAA largeAAAFix
Aaon white
8.08:1passpasspassPasses AAA — no fix needed.
Aaon black
2.6:1failfailfail
  • AA: use #357ab6 as the text (4.61:1)
  • AAA: use #619dd1 as the text (7.25:1)
  • AA: or shift the background to #c2c2c2 (4.54:1)
  • AAA: or shift the background to #f0f0f0 (7.09:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #24537b as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#24537b reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #24537b
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

›analyze #24537b and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/24537b-9cadc4-df4e51-1f212d-e9f1f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md