Color

#243760

#243760
hex#243760
rgbrgb(36, 55, 96)
hslhsl(221, 45%, 26%)
oklchoklch(0.343 0.076 264)
Closest name: Deep Sea Base (#2c2c57)Relative luminance 0.0395

Colors that go with #243760

Dark Olive Green, Sea Green and Steel Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#604d24

#245560 · #2f2460

#602437 · #376024

Split-complementary

Open in tool →

#602f24 · #556024

#602455 · #604d24 · #24602f

Contrast

#243760 as textRatioAAAA largeAAAFix
Aaon white
11.73:1passpasspassPasses AAA — no fix needed.
Aaon black
1.79:1failfailfail
  • AA: use #5173bd as the text (4.54:1)
  • AAA: use #7e97ce as the text (7.21:1)
  • AA: or shift the background to #a1a1a1 (4.54:1)
  • AAA: or shift the background to #c9c9c9 (7.08:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #243760 as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#243760 reads as cool, dark, luxury. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #243760
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #243760 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/243760-9ca4c4-df6b4e-211f2d-e9eff1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md