Color

#243565

#243565
hex#243565
rgbrgb(36, 53, 101)
hslhsl(224, 47%, 27%)
oklchoklch(0.341 0.087 267.1)
Closest name: Atlantic Navy (#13336f)Relative luminance 0.0386

Colors that go with #243565

Sea Green, Steel Blue and Dark Olive Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#655424

#245665 · #342465

#652436 · #366524

Split-complementary

Open in tool →

#653424 · #566524

#652456 · #655424 · #246534

Contrast

#243565 as textRatioAAAA largeAAAFix
Aaon white
11.85:1passpasspassPasses AAA — no fix needed.
Aaon black
1.77:1failfailfail
  • AA: use #5673c2 as the text (4.63:1)
  • AAA: use #8095d1 as the text (7.14:1)
  • AA: or shift the background to #a1a1a1 (4.59:1)
  • AAA: or shift the background to #c7c7c7 (7.01:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #243565 as the background.

Brands using this color

Fonts for this mood

#243565 reads as cool, dark, luxury. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #243565
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #243565 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/243565-9ca2c4-df724e-221f2d-e9eff1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md