Color

#181b72

#181b72
hex#181b72
rgbrgb(24, 27, 114)
hslhsl(238, 65%, 27%)
oklchoklch(0.293 0.144 271.7)
Closest name: midnightblue (#191970)Relative luminance 0.0219

Colors that go with #181b72

Charcoal, Steel Blue and Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#726f18

#184872 · #421872

#72181b · #1b7218

Split-complementary

Open in tool →

#724218 · #487218

#721848 · #726f18 · #187242

Contrast

#181b72 as textRatioAAAA largeAAAFix
Aaon white
14.6:1passpasspassPasses AAA — no fix needed.
Aaon black
1.44:1failfailfail
  • AA: use #6367de as the text (4.53:1)
  • AAA: use #8d90e7 as the text (7.28:1)
  • AA: or shift the background to #8f8f8f (4.51:1)
  • AAA: or shift the background to #b5b5b5 (7.12:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #181b72 as the background.

Brands using this color

Fonts for this mood

#181b72 reads as cool, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #181b72
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #181b72 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/181b72-9f9cc4-df944e-251f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md