Color

#12014c

#12014c
hex#12014c
rgbrgb(18, 1, 76)
hslhsl(254, 97%, 15%)
oklchoklch(0.204 0.122 278.7)
Closest name: Ravenclaw (#0a0555)Relative luminance 0.0067

Colors that go with #12014c

Charcoal, Sea Green and Steel Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#3a4b01

#01154b · #38014b

#4b1201 · #014b12

Split-complementary

Open in tool →

#4b3801 · #154b01

#4b0115 · #3a4b01 · #014b38

Contrast

#12014c as textRatioAAAA largeAAAFix
Aaon white
18.51:1passpasspassPasses AAA — no fix needed.
Aaon black
1.13:1failfailfail
  • AA: use #7b54fc as the text (4.52:1)
  • AAA: use #9e81fd as the text (7.01:1)
  • AA: or shift the background to #808080 (4.69:1)
  • AAA: or shift the background to #a1a1a1 (7.16:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #12014c as the background.

Brands using this color

Fonts for this mood

#12014c reads as cool, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #12014c
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #12014c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/12014c-aa9cc4-dfbb4e-291f2d-e9ebf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md