Arctic
Open in tool →Navy type on white with an ice-blue accent: crisp and corporate without going grey.
Color
#0daae7
#0daae7
hex
#0daae7rgb
rgb(13, 170, 231)hsl
hsl(197, 89%, 48%)oklch
oklch(0.695 0.143 233.6)Closest name: Cerulean (#55aaee)Relative luminance 0.346
Colors that go with #0daae7
Charcoal, Bronze and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the text near-black for #0daae7: softer than #000 and cool enough to feel like part of the same palette.
Bronze #cd7f32
complementaryshippedBronze sits directly opposite #0daae7 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Amber #ffbf00
shippedAmber is paired with #0daae7 in 6 real palettes, including Salesforce's brand system and Blueprint, as the accent — a combination designers have actually shipped, not a computed rotation.
Blue #0000ff
shippedBlue is paired with #0daae7 in 4 real palettes, including Warp's brand system and Unity's brand system, as the supporting colour — a combination designers have actually shipped, not a computed rotation.
Dark Orange #ff8c00
shippedDark Orange is paired with #0daae7 in 5 real palettes, including Elastic's brand system and Learning App, as the lead colour — a combination designers have actually shipped, not a computed rotation.
Denim #1560bd
shippedDenim is paired with #0daae7 in 6 real palettes, including Coca-Cola's brand system and Gopro's brand system, as the accent — a combination designers have actually shipped, not a computed rotation.
Midnight Blue #191970
shippedMidnight Blue is paired with #0daae7 in 6 real palettes, including Kraken's brand system and Confluent's brand system, as the lead colour — a combination designers have actually shipped, not a computed rotation.
Orange Red #ff4500
shippedOrange Red is paired with #0daae7 in 7 real palettes, including Cursor's brand system and Figma's brand system, as the lead colour — a combination designers have actually shipped, not a computed rotation.
Real palettes that use #0daae7
Tints & shades
Harmonies
Contrast
| #0daae7 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 2.65:1 | fail | fail | fail | |
Aaon black | 7.92:1 | pass | pass | pass | Passes AAA — no fix needed. |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #0daae7 as the background.
Brands using this color
Palettes built around it
Fonts for this mood
#0daae7 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:
mcpConnect your agent — build around #0daae7
live endpointPoint any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
endpoint
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt
›analyze #0daae7 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
tool url
/palettes/new/0daae7-9cb4c4-df4e6b-1f232d-e9f1ef?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md