Color

#074fdf

#074fdf
hex#074fdf
rgbrgb(7, 79, 223)
hslhsl(220, 94%, 45%)
oklchoklch(0.493 0.228 262.5)
Closest name: C64 Blue (#003aff)Relative luminance 0.1096

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#df9707

#07bbdf · #2b07df

#df074f · #4fdf07

Split-complementary

Open in tool →

#df2b07 · #bbdf07

#df07bb · #df9707 · #07df2b

Contrast

#074fdf as textRatioAAAA largeAAAFix
Aaon white
6.58:1passpassfail
  • AAA: use #074bd5 as the text (7.06:1)
Aaon black
3.19:1failpassfail
  • AA: use #256cf8 as the text (4.58:1)
  • AAA: use #6194fa as the text (7.12:1)
  • AA: or shift the background to #d6d6d6 (4.53:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #074fdf as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#074fdf reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #074fdf
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #074fdf and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/074fdf-9ca5c4-df694e-211f2d-e9f0f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md