Color

#072073

#072073
hex#072073
rgbrgb(7, 32, 115)
hslhsl(226, 89%, 24%)
oklchoklch(0.296 0.144 264.8)
Closest name: midnightblue (#191970)Relative luminance 0.0232

Colors that go with #072073

Charcoal, Steel Blue and Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#745a07

#075774 · #240774

#740720 · #207407

Split-complementary

Open in tool →

#742407 · #577407

#740757 · #745a07 · #077424

Contrast

#072073 as textRatioAAAA largeAAAFix
Aaon white
14.35:1passpasspassPasses AAA — no fix needed.
Aaon black
1.46:1failfailfail
  • AA: use #3e69f4 as the text (4.53:1)
  • AAA: use #7392f7 as the text (7.18:1)
  • AA: or shift the background to #919191 (4.55:1)
  • AAA: or shift the background to #b8b8b8 (7.24:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #072073 as the background.

Brands using this color

Fonts for this mood

#072073 reads as cool, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #072073
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #072073 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/072073-9ca1c4-df774e-221f2d-e9eff1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md