Color

#044a90

#044a90
hex#044a90
rgbrgb(4, 74, 144)
hslhsl(210, 95%, 29%)
oklchoklch(0.413 0.131 254.6)
Closest name: Cascade Twilight (#234893)Relative luminance 0.0694

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#904a04

#049090 · #040490

#90044a · #4a9004

Split-complementary

Open in tool →

#900404 · #909004

#900490 · #904a04 · #049004

Contrast

#044a90 as textRatioAAAA largeAAAFix
Aaon white
8.8:1passpasspassPasses AAA — no fix needed.
Aaon black
2.39:1failfailfail
  • AA: use #0673e0 as the text (4.54:1)
  • AAA: use #3899fa as the text (7.11:1)
  • AA: or shift the background to #bababa (4.53:1)
  • AAA: or shift the background to #e6e6e6 (7.05:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #044a90 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#044a90 reads as cool, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #044a90
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #044a90 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/044a90-9cabc4-df514e-1f202d-e9f1f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md