Color

#012bc1

#012bc1
hex#012bc1
rgbrgb(1, 43, 193)
hslhsl(227, 99%, 38%)
oklchoklch(0.402 0.23 264)
Closest name: Lapis on Neptune (#1f22d2)Relative luminance 0.0558

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#c19701

#018ac1 · #3701c1

#c1012b · #2bc101

Split-complementary

Open in tool →

#c13701 · #8ac101

#c1018a · #c19701 · #01c137

Contrast

#012bc1 as textRatioAAAA largeAAAFix
Aaon white
9.92:1passpasspassPasses AAA — no fix needed.
Aaon black
2.12:1failfailfail
  • AA: use #3e68fe as the text (4.62:1)
  • AAA: use #7190fe as the text (7.12:1)
  • AA: or shift the background to #b0b0b0 (4.57:1)
  • AAA: or shift the background to #d9d9d9 (7.03:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #012bc1 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#012bc1 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #012bc1
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #012bc1 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/012bc1-9ca0c4-df7a4e-221f2d-e9eff1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md