Color

#ff384c

#ff384c
hex#ff384c
rgbrgb(255, 56, 76)
hslhsl(354, 100%, 61%)
oklchoklch(0.655 0.231 21.7)
Closest name: Blood Burst (#ff474c)Relative luminance 0.2461

Colors that go with #ff384c

Charcoal, Cadet Blue and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#38ffeb

#ff38af · #ff8838

#4cff38 · #384cff

Split-complementary

Open in tool →

#38ff88 · #38afff

#afff38 · #38ffeb · #8838ff

Contrast

#ff384c as textRatioAAAA largeAAAFix
Aaon white
3.55:1failpassfail
  • AA: use #eb0017 as the text (4.62:1)
  • AAA: use #b30012 as the text (7.18:1)
  • AA: or shift the background to #212121 (4.54:1)
Aaon black
5.92:1passpassfail
  • AAA: use #ff6171 as the text (7.2:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ff384c as the background.

Brands using this color

Fonts for this mood

#ff384c reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ff384c
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

›analyze #ff384c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ff384c-c49d9c-62cb8e-2d241f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md