Tabloid
Open in tool →Red, black and yellow on white is the loudest three-color system in print — use it when headlines are the product.
Color
#fec701
#fec701
hex
#fec701rgb
rgb(254, 199, 1)hsl
hsl(47, 99%, 50%)oklch
oklch(0.855 0.175 88.4)Closest name: Amber (#ffbf00)Relative luminance 0.6192
Colors that go with #fec701
Charcoal, Cornflower Blue and Deep Sky Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Cornflower Blue #6495ed
complementaryshippedCornflower Blue sits directly opposite #fec701 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Deep Sky Blue #00bfff
split-complementshippedDeep Sky Blue is a split-complement of #fec701: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Crimson #dc143c
shippedCrimson is paired with #fec701 in 5 real palettes, including Tabloid and Lay's's brand system, as the lead colour.
Denim #1560bd
shippedDesigners have shipped Denim with #fec701: 9 real palettes, including Walmart's brand system and Warner Bros.'s brand system, as the lead colour.
Orange Red #ff4500
shippedOrange Red is paired with #fec701 in 4 real palettes, including Heatwave and Brex's brand system, as the lead colour.
Royal Blue #4169e1
shippedRoyal Blue is paired with #fec701 in 4 real palettes, including Walmart's brand system and NBA's brand system, as the supporting colour.
Sage Green #9caf88
shippedDesigners have shipped Sage Green with #fec701: 4 real palettes, including Polaroid and Chalkboard, as the supporting colour.
Real palettes that use #fec701
Tints & shades
Harmonies
Contrast
| #fec701 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 1.57:1 | fail | fail | fail | |
Aaon black | 13.38:1 | pass | pass | pass | Passes AAA — no fix needed. |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #fec701 as the background.
Brands using this color
Palettes built around it
Garnet
Open in tool →Garnet, carnelian and citrine on a wine-black — the warm jewel set for spirits, theatre and jewellery itself.
Fonts for this mood
#fec701 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:
mcpConnect your agent — build around #fec701
live endpointPoint any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
endpoint
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt
›analyze #fec701 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
tool url
/palettes/new/fec701-c4c09c-62abcb-2a2d1f-f1ece9?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md