Color

#fe7d72

#fe7d72
hex#fe7d72
rgbrgb(254, 125, 114)
hslhsl(5, 99%, 72%)
oklchoklch(0.736 0.159 26.6)
Closest name: salmon (#fa8072)Relative luminance 0.3695

Colors that go with #fe7d72

Charcoal, Cornflower Blue and Deep Sky Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#71f3fe

#fe71ac · #fec371

#71fe7d · #7d71fe

Split-complementary

Open in tool →

#71fec3 · #71acfe

#acfe71 · #71f3fe · #c371fe

Contrast

#fe7d72 as textRatioAAAA largeAAAFix
Aaon white
2.5:1failfailfail
  • AA: use #e91501 as the text (4.59:1)
  • AAA: use #b21001 as the text (7.08:1)
  • AA: or shift the background to #383838 (4.69:1)
  • AAA: or shift the background to #171717 (7.16:1)
Aaon black
8.39:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #fe7d72 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#fe7d72 reads as warm, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #fe7d72
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #fe7d72 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/fe7d72-c4a49c-62cba1-2d261f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md