Color

#fd610d

#fd610d
hex#fd610d
rgbrgb(253, 97, 13)
hslhsl(21, 98%, 52%)
oklchoklch(0.687 0.205 41.5)
Closest name: Basketball (#ee6730)Relative luminance 0.2946

Colors that go with #fd610d

Charcoal, Light Sea Green and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#0da9fd

#fd0d31 · #fdd90d

#0dfd61 · #610dfd

Split-complementary

Open in tool →

#0dfdd9 · #0d31fd

#31fd0d · #0da9fd · #d90dfd

Contrast

#fd610d as textRatioAAAA largeAAAFix
Aaon white
3.05:1failpassfail
  • AA: use #cf4a02 as the text (4.53:1)
  • AAA: use #973602 as the text (7.38:1)
  • AA: or shift the background to #2b2b2b (4.65:1)
Aaon black
6.89:1passpassfail
  • AAA: use #fd6412 as the text (7.01:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #fd610d as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#fd610d reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #fd610d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #fd610d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/fd610d-c4af9c-62cbbd-2d2a1f-f1e9ea?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md