Color

#fc404d

#fc404d
hex#fc404d
rgbrgb(252, 64, 77)
hslhsl(356, 97%, 62%)
oklchoklch(0.656 0.223 22.5)
Closest name: Blood Burst (#ff474c)Relative luminance 0.249

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#40fcf0

#fc40ab · #fc9240

#4dfc40 · #404dfc

Split-complementary

Open in tool →

#40fc92 · #40abfc

#abfc40 · #40fcf0 · #9240fc

Contrast

#fc404d as textRatioAAAA largeAAAFix
Aaon white
3.51:1failpassfail
  • AA: use #ec0413 as the text (4.57:1)
  • AAA: use #b5030f as the text (7.04:1)
  • AA: or shift the background to #212121 (4.58:1)
Aaon black
5.98:1passpassfail
  • AAA: use #fd636d as the text (7.18:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #fc404d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#fc404d reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #fc404d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #fc404d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/fc404d-c49e9c-62cb91-2d241f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md