Color

#f97a71

#f97a71
hex#f97a71
rgbrgb(249, 122, 113)
hslhsl(4, 92%, 71%)
oklchoklch(0.725 0.157 25.8)
Closest name: salmon (#fa8072)Relative luminance 0.3525

Colors that go with #f97a71

Charcoal, Cornflower Blue and Deep Sky Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #f97a71

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#71f0f9

#f971ac · #f9be71

#71f97a · #7a71f9

Split-complementary

Open in tool →

#71f9be · #71acf9

#acf971 · #71f0f9 · #be71f9

Contrast

#f97a71 as textRatioAAAA largeAAAFix
Aaon white
2.61:1failfailfail
  • AA: use #e6180a as the text (4.67:1)
  • AAA: use #b01307 as the text (7.14:1)
  • AA: or shift the background to #363636 (4.63:1)
  • AAA: or shift the background to #141414 (7.06:1)
Aaon black
8.05:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #f97a71 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#f97a71 reads as warm, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #f97a71
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #f97a71 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/f97a71-c4a39c-62cb9f-2d261f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md