Color

#f97367

#f97367
hex#f97367
rgbrgb(249, 115, 103)
hslhsl(5, 92%, 69%)
oklchoklch(0.713 0.167 27.2)
Closest name: Breeze of Chilli (#f4706e)Relative luminance 0.3338

Colors that go with #f97367

Charcoal, Cornflower Blue and Deep Sky Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#67edf9

#f967a4 · #f9bc67

#67f973 · #7367f9

Split-complementary

Open in tool →

#67f9bc · #67a4f9

#a4f967 · #67edf9 · #bc67f9

Contrast

#f97367 as textRatioAAAA largeAAAFix
Aaon white
2.74:1failfailfail
  • AA: use #e61c0a as the text (4.63:1)
  • AAA: use #b01507 as the text (7.1:1)
  • AA: or shift the background to #333333 (4.62:1)
  • AAA: or shift the background to #0f0f0f (7.01:1)
Aaon black
7.68:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #f97367 as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#f97367 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #f97367
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #f97367 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/f97367-c4a49c-62cba1-2d261f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md