Color

#f53d49

#f53d49
hex#f53d49
rgbrgb(245, 61, 73)
hslhsl(356, 90%, 60%)
oklchoklch(0.642 0.219 22.8)
Closest name: Angry Flamingo (#f04e45)Relative luminance 0.2323

Colors that go with #f53d49

Charcoal, Dodger Blue and Steel Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#3df5e9

#f53da5 · #f58d3d

#49f53d · #3d49f5

Split-complementary

Open in tool →

#3df58d · #3da5f5

#a5f53d · #3df5e9 · #8d3df5

Contrast

#f53d49 as textRatioAAAA largeAAAFix
Aaon white
3.72:1failpassfail
  • AA: use #e90c1b as the text (4.63:1)
  • AAA: use #b30915 as the text (7.08:1)
  • AA: or shift the background to #1c1c1c (4.58:1)
Aaon black
5.65:1passpassfail

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #f53d49 as the background.

Brands using this color

Fonts for this mood

#f53d49 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #f53d49
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #f53d49 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/f53d49-c49e9c-62cb91-2d241f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md