Nursery
Open in tool →Pastel coral, sky and butter — soft enough for a newborn brand, with warm brown text instead of harsh black.
Color
#f39f96
#f39f96
hex
#f39f96rgb
rgb(243, 159, 150)hsl
hsl(6, 79%, 77%)oklch
oklch(0.784 0.102 26.3)Closest name: Calabrese (#f4a6a3)Relative luminance 0.4605
Colors that go with #f39f96
Charcoal, Cadet Blue and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #f39f96: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Cadet Blue #5f9ea0
shippedDesigners have shipped Cadet Blue with #f39f96: 4 real palettes, including Clean Beauty and Paper & Pine, as the lead colour.
Champagne #f7e7ce
shipped6 real palettes, including Bramble and Forest Floor put Champagne beside #f39f96, as that palette's text colour.
Copper #b87333
shippedDesigners have shipped Copper with #f39f96: 5 real palettes, including Bramble and Desert Road, as the supporting colour.
Cornflower Blue #6495ed
triadicshippedCornflower Blue completes a triad with #f39f96 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash.
Crimson #dc143c
shippedCrimson is paired with #f39f96 in 6 real palettes, including Casper Sleep's brand system and Target : Expect More. Pay Less.'s brand system, as the lead colour.
Denim #1560bd
shippedDesigners have shipped Denim with #f39f96: 6 real palettes, including Target : Expect More. Pay Less.'s brand system and Victoria's Secret's brand system, as the accent.
Eggplant #614051
shippedEggplant shows up next to #f39f96 in 5 real palettes, including Golden Hour and Blush, as the accent.
Real palettes that use #f39f96
Tints & shades
Harmonies
Contrast
| #f39f96 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 2.06:1 | fail | fail | fail | |
Aaon black | 10.21:1 | pass | pass | pass | Passes AAA — no fix needed. |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #f39f96 as the background.
Brands using this color
Palettes built around it
Fonts for this mood
#f39f96 reads as warm, vivid, light. The font library is tagged with the same vocabulary:
mcpConnect your agent — build around #f39f96
live endpointPoint any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
endpoint
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt
›analyze #f39f96 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
tool url
/palettes/new/f39f96-c4a59c-62cba3-2d271f-f1e9ec?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md