Color

#f28978

#f28978
hex#f28978
rgbrgb(242, 137, 120)
hslhsl(8, 82%, 71%)
oklchoklch(0.74 0.131 30.2)
Closest name: salmon (#fa8072)Relative luminance 0.3812

Colors that go with #f28978

Charcoal, Cornflower Blue and Dark Turquoise lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#78e2f2

#f278a5 · #f2c578

#78f289 · #8978f2

Split-complementary

Open in tool →

#78f2c5 · #78a5f2

#a5f278 · #78e2f2 · #c578f2

Contrast

#f28978 as textRatioAAAA largeAAAFix
Aaon white
2.43:1failfailfail
  • AA: use #df3116 as the text (4.58:1)
  • AAA: use #a72511 as the text (7.2:1)
  • AA: or shift the background to #3b3b3b (4.6:1)
  • AAA: or shift the background to #1a1a1a (7.15:1)
Aaon black
8.62:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #f28978 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#f28978 reads as warm, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #f28978
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #f28978 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/f28978-c4a69c-62cba6-2d271f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md