Color

#f04d38

#f04d38
hex#f04d38
rgbrgb(240, 77, 56)
hslhsl(7, 86%, 58%)
oklchoklch(0.646 0.203 30.6)
Closest name: Angry Flamingo (#f04e45)Relative luminance 0.2412

Colors that go with #f04d38

Cadet Blue, Charcoal and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#38dbf0

#f0387e · #f0a938

#38f04d · #4d38f0

Split-complementary

Open in tool →

#38f0a9 · #387ef0

#7ef038 · #38dbf0 · #a938f0

Contrast

#f04d38 as textRatioAAAA largeAAAFix
Aaon white
3.61:1failpassfail
  • AA: use #e42a11 as the text (4.53:1)
  • AAA: use #ab1f0d as the text (7.16:1)
  • AA: or shift the background to #1f1f1f (4.57:1)
Aaon black
5.82:1passpassfail
  • AAA: use #f36b59 as the text (7.06:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #f04d38 as the background.

Brands using this color

Fonts for this mood

#f04d38 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #f04d38
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #f04d38 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/f04d38-c4a59c-62cba4-2d271f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md