Color

#ef7171

#ef7171
hex#ef7171
rgbrgb(239, 113, 113)
hslhsl(0, 80%, 69%)
oklchoklch(0.698 0.156 21.9)
Closest name: Breeze of Chilli (#f4706e)Relative luminance 0.3135

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#71efef

#ef71b0 · #efb071

#71ef71 · #7171ef

Split-complementary

Open in tool →

#71efb0 · #71b0ef

#b0ef71 · #71efef · #b071ef

Contrast

#ef7171 as textRatioAAAA largeAAAFix
Aaon white
2.89:1failfailfail
  • AA: use #e72323 as the text (4.5:1)
  • AAA: use #ae1313 as the text (7.24:1)
  • AA: or shift the background to #303030 (4.57:1)
  • AAA: or shift the background to #050505 (7.06:1)
Aaon black
7.27:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ef7171 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#ef7171 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ef7171
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ef7171 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ef7171-c4a19c-62cb98-2d251f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md