Color

#ec3697

#ec3697
hex#ec3697
rgbrgb(236, 54, 151)
hslhsl(328, 83%, 57%)
oklchoklch(0.64 0.23 353.5)
Closest name: Fanatic Fuchsia (#ee1199)Relative luminance 0.2271

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#36ec8b

#e636ec · #ec363c

#97ec36 · #3697ec

Split-complementary

Open in tool →

#3cec36 · #36ece6

#ece636 · #36ec8b · #363cec

Contrast

#ec3697 as textRatioAAAA largeAAAFix
Aaon white
3.79:1failpassfail
  • AA: use #e01581 as the text (4.57:1)
  • AAA: use #a81061 as the text (7.21:1)
  • AA: or shift the background to #1a1a1a (4.59:1)
Aaon black
5.54:1passpassfail
  • AAA: use #f165b0 as the text (7.23:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ec3697 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#ec3697 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ec3697
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ec3697 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ec3697-c19fad-64cb62-2d1f21-f1e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md