Color

#ec1704

#ec1704
hex#ec1704
rgbrgb(236, 23, 4)
hslhsl(5, 97%, 47%)
oklchoklch(0.598 0.238 30)
Closest name: Alarm (#ec0003)Relative luminance 0.1845

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#04d9ec

#ec0464 · #ec8b04

#04ec17 · #1704ec

Split-complementary

Open in tool →

#04ec8b · #0464ec

#64ec04 · #04d9ec · #8b04ec

Contrast

#ec1704 as textRatioAAAA largeAAAFix
Aaon white
4.48:1failpassfail
  • AA: use #e71604 as the text (4.65:1)
  • AAA: use #b01103 as the text (7.17:1)
  • AA: or shift the background to #050505 (4.55:1)
Aaon black
4.69:1passpassfail
  • AAA: use #fc6254 as the text (7.01:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ec1704 as the background.

Brands using this color

Fonts for this mood

#ec1704 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ec1704
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ec1704 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ec1704-c4a49c-62cba1-2d261f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md