Color

#e968fd

#e968fd
hex#e968fd
rgbrgb(233, 104, 253)
hslhsl(292, 97%, 70%)
oklchoklch(0.73 0.236 322.1)
Closest name: Flamazing Pink (#fe6fff)Relative luminance 0.3432

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#7cfd68

#9f68fd · #fd68c6

#fde968 · #68fde9

Split-complementary

Open in tool →

#c6fd68 · #68fd9f

#fd9f68 · #7cfd68 · #68c6fd

Contrast

#e968fd as textRatioAAAA largeAAAFix
Aaon white
2.67:1failfailfail
  • AA: use #c904e7 as the text (4.51:1)
  • AAA: use #9903b0 as the text (7.01:1)
  • AA: or shift the background to #363636 (4.52:1)
  • AAA: or shift the background to #121212 (7.01:1)
Aaon black
7.86:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #e968fd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#e968fd reads as cool, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #e968fd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #e968fd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/e968fd-c09fc1-a3cb62-2d1f29-ece9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md