Color

#da94db

#da94db
hex#da94db
rgbrgb(218, 148, 219)
hslhsl(299, 50%, 72%)
oklchoklch(0.759 0.125 326.2)
Closest name: plum (#dda0dd)Relative luminance 0.412

Colors that go with #da94db

Midnight Blue, Powder Blue and Taupe lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#95db94

#b694db · #db94b9

#dbda94 · #94dbda

Split-complementary

Open in tool →

#b9db94 · #94dbb6

#dbb694 · #95db94 · #94b9db

Contrast

#da94db as textRatioAAAA largeAAAFix
Aaon white
2.27:1failfailfail
  • AA: use #bd40bf as the text (4.52:1)
  • AAA: use #8c2f8e as the text (7.21:1)
  • AA: or shift the background to #404040 (4.56:1)
  • AAA: or shift the background to #212121 (7.08:1)
Aaon black
9.24:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #da94db as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#da94db reads as cool, light, clean. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #da94db
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #da94db and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/da94db-c19fbd-96cb62-2d1f27-ede9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md