Color

#d978c4

#d978c4
hex#d978c4
rgbrgb(217, 120, 196)
hslhsl(313, 56%, 66%)
oklchoklch(0.705 0.152 335.7)
Closest name: orchid (#da70d6)Relative luminance 0.3217

Colors that go with #d978c4

Charcoal, Taupe and Dark Sea Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #d978c4

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#78d98d

#bd78d9 · #d97893

#c4d978 · #78c4d9

Split-complementary

Open in tool →

#93d978 · #78d9bd

#d9bd78 · #78d98d · #7893d9

Contrast

#d978c4 as textRatioAAAA largeAAAFix
Aaon white
2.82:1failfailfail
  • AA: use #c738a8 as the text (4.61:1)
  • AAA: use #972b80 as the text (7.06:1)
  • AA: or shift the background to #303030 (4.67:1)
  • AAA: or shift the background to #0a0a0a (7.01:1)
Aaon black
7.43:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d978c4 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#d978c4 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d978c4
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #d978c4 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d978c4-c19fb5-7ecb62-2d1f24-efe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md