Color

#d978a3

#d978a3
hex#d978a3
rgbrgb(217, 120, 163)
hslhsl(333, 56%, 66%)
oklchoklch(0.692 0.13 353)
Closest name: palevioletred (#db7093)Relative luminance 0.3083

Colors that go with #d978a3

Charcoal, Light Sea Green and Taupe lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#78d9ad

#d978d4 · #d97d78

#a3d978 · #78a3d9

Split-complementary

Open in tool →

#78d97d · #78d4d9

#d4d978 · #78d9ad · #7d78d9

Contrast

#d978a3 as textRatioAAAA largeAAAFix
Aaon white
2.93:1failfailfail
  • AA: use #ca4480 as the text (4.52:1)
  • AAA: use #9b2c5e as the text (7.2:1)
  • AA: or shift the background to #303030 (4.5:1)
  • AAA: or shift the background to #030303 (7.04:1)
Aaon black
7.17:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d978a3 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#d978a3 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d978a3
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #d978a3 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d978a3-c49ca9-62cb69-2d1f20-f1e9f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md