Color

#d943ea

#d943ea
hex#d943ea
rgbrgb(217, 67, 234)
hslhsl(294, 80%, 59%)
oklchoklch(0.661 0.258 323.5)
Closest name: Bubblegum Baby Girl (#cc55ee)Relative luminance 0.2471

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#54ea43

#8643ea · #ea43a7

#ead943 · #43ead9

Split-complementary

Open in tool →

#a7ea43 · #43ea86

#ea8643 · #54ea43 · #43a7ea

Contrast

#d943ea as textRatioAAAA largeAAAFix
Aaon white
3.53:1failpassfail
  • AA: use #c918dc as the text (4.52:1)
  • AAA: use #9712a5 as the text (7.13:1)
  • AA: or shift the background to #212121 (4.56:1)
Aaon black
5.94:1passpassfail
  • AAA: use #e063ee as the text (7.19:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d943ea as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#d943ea reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d943ea
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #d943ea and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d943ea-c19fc0-9fcb62-2d1f29-ede9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md