Color

#d77af0

#d77af0
hex#d77af0
rgbrgb(215, 122, 240)
hslhsl(287, 80%, 71%)
oklchoklch(0.725 0.188 318.8)
Closest name: orchid (#da70d6)Relative luminance 0.3466

Colors that go with #d77af0

Lime Green, Charcoal and Light Sea Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#94f07a

#9b7af0 · #f07acf

#f0d77a · #7af0d7

Split-complementary

Open in tool →

#cff07a · #7af09b

#f09b7a · #94f07a · #7acff0

Contrast

#d77af0 as textRatioAAAA largeAAAFix
Aaon white
2.65:1failfailfail
  • AA: use #bd27e7 as the text (4.56:1)
  • AAA: use #9114b3 as the text (7.11:1)
  • AA: or shift the background to #363636 (4.56:1)
  • AAA: or shift the background to #121212 (7.08:1)
Aaon black
7.93:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d77af0 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#d77af0 reads as cool, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d77af0
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #d77af0 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d77af0-bd9fc1-abcb62-2d1f2a-ece9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md