Color

#d77950

#d77950
hex#d77950
rgbrgb(215, 121, 80)
hslhsl(18, 63%, 58%)
oklchoklch(0.672 0.13 43.6)
Closest name: Terracotta (#e2725b)Relative luminance 0.287

Colors that go with #d77950

Cadet Blue, Charcoal and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#50afd7

#d7506b · #d7bc50

#50d779 · #7950d7

Split-complementary

Open in tool →

#50d7bc · #506bd7

#6bd750 · #50afd7 · #bc50d7

Contrast

#d77950 as textRatioAAAA largeAAAFix
Aaon white
3.12:1failpassfail
  • AA: use #bf582b as the text (4.52:1)
  • AAA: use #8d4120 as the text (7.22:1)
  • AA: or shift the background to #2b2b2b (4.54:1)
Aaon black
6.74:1passpassfail
  • AAA: use #d97f59 as the text (7.13:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d77950 as the background.

Brands using this color

Fonts for this mood

#d77950 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d77950
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #d77950 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d77950-c4ad9c-62cbb8-2d291f-f1e9eb?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md