Color

#d70498

#d70498
hex#d70498
rgbrgb(215, 4, 152)
hslhsl(318, 96%, 43%)
oklchoklch(0.585 0.246 346.6)
Closest name: Aphroditean Fuchsia (#dd14ab)Relative luminance 0.168

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#04d744

#ad04d7 · #d7042e

#98d704 · #0498d7

Split-complementary

Open in tool →

#2ed704 · #04d7ad

#d7ad04 · #04d744 · #042ed7

Contrast

#d70498 as textRatioAAAA largeAAAFix
Aaon white
4.82:1passpassfail
  • AAA: use #aa0378 as the text (7.02:1)
Aaon black
4.36:1failpassfail
  • AA: use #dc049b as the text (4.53:1)
  • AAA: use #fb50c8 as the text (7.08:1)
  • AA: or shift the background to #fafafa (4.61:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d70498 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#d70498 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d70498
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #d70498 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d70498-c19fb3-75cb62-2d1f23-f0e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md