Color

#d698dd

#d698dd
hex#d698dd
rgbrgb(214, 152, 221)
hslhsl(294, 50%, 73%)
oklchoklch(0.762 0.117 323.1)
Closest name: plum (#dda0dd)Relative luminance 0.4197

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#9fdd98

#b398dd · #dd98c1

#ddd698 · #98ddd6

Split-complementary

Open in tool →

#c1dd98 · #98ddb3

#ddb398 · #9fdd98 · #98c1dd

Contrast

#d698dd as textRatioAAAA largeAAAFix
Aaon white
2.24:1failfailfail
  • AA: use #b444c1 as the text (4.63:1)
  • AAA: use #8b3295 as the text (7.03:1)
  • AA: or shift the background to #404040 (4.64:1)
  • AAA: or shift the background to #212121 (7.2:1)
Aaon black
9.39:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d698dd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#d698dd reads as cool, light, clean. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d698dd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #d698dd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d698dd-c19fc0-9fcb62-2d1f29-ede9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md