Color

#d51aff

#d51aff
hex#d51aff
rgbrgb(213, 26, 255)
hslhsl(289, 100%, 55%)
oklchoklch(0.646 0.302 318.4)
Closest name: Flirtatious Flamingo (#cc22ff)Relative luminance 0.221

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#44ff1a

#621aff · #ff1ab6

#ffd51a · #1affd5

Split-complementary

Open in tool →

#b6ff1a · #1aff62

#ff621a · #44ff1a · #1ab6ff

Contrast

#d51aff as textRatioAAAA largeAAAFix
Aaon white
3.87:1failpassfail
  • AA: use #c400f0 as the text (4.56:1)
  • AAA: use #9600b8 as the text (7.03:1)
  • AA: or shift the background to #171717 (4.63:1)
Aaon black
5.42:1passpassfail
  • AAA: use #e15cff as the text (7.18:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d51aff as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#d51aff reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d51aff
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #d51aff and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d51aff-be9fc1-a8cb62-2d1f2a-ece9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md