Color

#d000ff

#d000ff
hex#d000ff
rgbrgb(208, 0, 255)
hslhsl(289, 100%, 50%)
oklchoklch(0.633 0.308 317.4)
Closest name: Flirtatious Flamingo (#cc22ff)Relative luminance 0.2063

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#2fff00

#5100ff · #ff00ae

#ffd000 · #00ffd0

Split-complementary

Open in tool →

#aeff00 · #00ff51

#ff5100 · #2fff00 · #00aeff

Contrast

#d000ff as textRatioAAAA largeAAAFix
Aaon white
4.1:1failpassfail
  • AA: use #c400f0 as the text (4.56:1)
  • AAA: use #9600b8 as the text (7.03:1)
  • AA: or shift the background to #121212 (4.57:1)
Aaon black
5.13:1passpassfail
  • AAA: use #e15cff as the text (7.18:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d000ff as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#d000ff reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d000ff
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #d000ff and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d000ff-be9fc1-a8cb62-2d1f2a-ece9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md