Color

#d498dc

#d498dc
hex#d498dc
rgbrgb(212, 152, 220)
hslhsl(293, 49%, 73%)
oklchoklch(0.76 0.115 322.5)
Closest name: plum (#dda0dd)Relative luminance 0.4162

Colors that go with #d498dc

Emerald Green, Midnight Blue and Powder Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#a0dc98

#b298dc · #dc98c2

#dcd498 · #98dcd4

Split-complementary

Open in tool →

#c2dc98 · #98dcb2

#dcb298 · #a0dc98 · #98c2dc

Contrast

#d498dc as textRatioAAAA largeAAAFix
Aaon white
2.25:1failfailfail
  • AA: use #b349c1 as the text (4.53:1)
  • AAA: use #893394 as the text (7.08:1)
  • AA: or shift the background to #404040 (4.6:1)
  • AAA: or shift the background to #212121 (7.15:1)
Aaon black
9.32:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d498dc as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#d498dc reads as cool, light, clean. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d498dc
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #d498dc and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d498dc-c19fc1-a1cb62-2d1f29-ece9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md