Color

#d490fd

#d490fd
hex#d490fd
rgbrgb(212, 144, 253)
hslhsl(277, 96%, 78%)
oklchoklch(0.761 0.165 311.7)
Closest name: Dream Vapour (#cc99ee)Relative luminance 0.4104

Colors that go with #d490fd

Emerald Green, Taupe and Yellow Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#bafd91

#9e91fd · #fd91f0

#fdd391 · #91fdd3

Split-complementary

Open in tool →

#f0fd91 · #91fd9e

#fd9e91 · #bafd91 · #91f0fd

Contrast

#d490fd as textRatioAAAA largeAAAFix
Aaon white
2.28:1failfailfail
  • AA: use #ae32fb as the text (4.52:1)
  • AAA: use #8304d2 as the text (7.21:1)
  • AA: or shift the background to #404040 (4.55:1)
  • AAA: or shift the background to #212121 (7.06:1)
Aaon black
9.21:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d490fd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#d490fd reads as cool, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d490fd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #d490fd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d490fd-b99cc4-bdcb62-2d1f2c-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md