Color

#d474dc

#d474dc
hex#d474dc
rgbrgb(212, 116, 220)
hslhsl(295, 60%, 66%)
oklchoklch(0.703 0.177 324.4)
Closest name: orchid (#da70d6)Relative luminance 0.3166

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#7ddc74

#a074dc · #dc74b1

#dcd474 · #74dcd4

Split-complementary

Open in tool →

#b1dc74 · #74dca0

#dca074 · #7ddc74 · #74b1dc

Contrast

#d474dc as textRatioAAAA largeAAAFix
Aaon white
2.86:1failfailfail
  • AA: use #bf33cc as the text (4.6:1)
  • AAA: use #91279b as the text (7.08:1)
  • AA: or shift the background to #303030 (4.61:1)
  • AAA: or shift the background to #050505 (7.12:1)
Aaon black
7.33:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d474dc as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#d474dc reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d474dc
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #d474dc and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d474dc-c19fbf-9dcb62-2d1f28-ede9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md