Color

#d397d3

#d397d3
hex#d397d3
rgbrgb(211, 151, 211)
hslhsl(300, 41%, 71%)
oklchoklch(0.754 0.107 326.6)
Closest name: plum (#dda0dd)Relative luminance 0.4069

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#97d397

#b597d3 · #d397b5

#d3d397 · #97d3d3

Split-complementary

Open in tool →

#b5d397 · #97d3b5

#d3b597 · #97d397 · #97b5d3

Contrast

#d397d3 as textRatioAAAA largeAAAFix
Aaon white
2.3:1failfailfail
  • AA: use #b44bb4 as the text (4.56:1)
  • AAA: use #853885 as the text (7.24:1)
  • AA: or shift the background to #404040 (4.51:1)
  • AAA: or shift the background to #212121 (7.01:1)
Aaon black
9.14:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d397d3 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#d397d3 reads as warm, light, clean. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d397d3
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #d397d3 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d397d3-c19fbd-95cb62-2d1f27-ede9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md