Color

#d37cee

#d37cee
hex#d37cee
rgbrgb(211, 124, 238)
hslhsl(286, 77%, 71%)
oklchoklch(0.722 0.181 317.8)
Closest name: orchid (#da70d6)Relative luminance 0.3444

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#97ee7c

#9a7cee · #ee7cd0

#eed37c · #7ceed3

Split-complementary

Open in tool →

#d0ee7c · #7cee9a

#ee9a7c · #97ee7c · #7cd0ee

Contrast

#d37cee as textRatioAAAA largeAAAFix
Aaon white
2.66:1failfailfail
  • AA: use #ba2fe4 as the text (4.55:1)
  • AAA: use #9017b5 as the text (7.06:1)
  • AA: or shift the background to #363636 (4.54:1)
  • AAA: or shift the background to #121212 (7.04:1)
Aaon black
7.89:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d37cee as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#d37cee reads as cool, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d37cee
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #d37cee and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d37cee-bd9fc1-adcb62-2d1f2a-ece9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md