Color

#d379f1

#d379f1
hex#d379f1
rgbrgb(211, 121, 241)
hslhsl(285, 81%, 71%)
oklchoklch(0.72 0.189 317.1)
Closest name: Illicit Purple (#bf77f6)Relative luminance 0.3387

Colors that go with #d379f1

Lime Green, Medium Sea Green and Charcoal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#97f179

#9779f1 · #f179d3

#f1d379 · #79f1d3

Split-complementary

Open in tool →

#d3f179 · #79f197

#f19779 · #97f179 · #79d3f1

Contrast

#d379f1 as textRatioAAAA largeAAAFix
Aaon white
2.7:1failfailfail
  • AA: use #b92be9 as the text (4.58:1)
  • AAA: use #8f13b9 as the text (7.09:1)
  • AA: or shift the background to #333333 (4.68:1)
  • AAA: or shift the background to #0f0f0f (7.1:1)
Aaon black
7.77:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d379f1 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#d379f1 reads as cool, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d379f1
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #d379f1 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d379f1-bc9fc1-afcb62-2d1f2b-ebe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md